Website Redesign
7 Signs Your Business Needs a Website Redesign
If your site looks like 2015, loads like dial-up, or hasn't generated a lead in a month, it's time. Here are the seven warning signs.
June 2, 2026 6 min readBy Krafty Keevs
Seven signs it's time for a redesign
- It's not mobile-friendly. If users have to pinch and zoom, you're losing 70% of your traffic.
- It loads in 4+ seconds. Google ranks faster sites higher, period.
- It looks dated. Visitors decide if you're credible in 50 milliseconds.
- You can't edit it yourself. Modern sites should let you change content without a developer.
- It's not generating leads. A site without clear CTAs and trust signals is wasted real estate.
- It's not ranking on Google. Old sites usually lack schema, fast Core Web Vitals, and proper meta tags.
- It's not secure. No SSL means browsers warn visitors away.
What to look for in a redesign
A modern small business redesign should ship mobile-first, pass Core Web Vitals, include on-page SEO, and give you a simple CMS to update content. Our website design plans cover all of that with a flat monthly price.
Frequently asked questions
How often should a small business redesign its website?+
Every 3–4 years on average. Design trends, performance standards, and SEO best practices all shift enough in that window to justify a refresh.
Can I keep my existing URLs during a redesign?+
Yes, and you should. Preserving URL structure (or implementing proper 301 redirects) keeps your existing SEO equity intact.
#website redesign#outdated website#website refresh
